Business Intelligence

Five Ways To Get The Most Out Of Data

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Today every action taken leaves a digital trail. Data is generated when you go online, carry a smartphone, communicate through social media, make purchases online, or using a home device like Alexa. Digital footprints are everywhere. The question is, does your business use its data to know and understand behaviors or user experiences honestly? Here are five tips to use when creating data strategies to gain more insight from user interaction and secure an advantage.