Augmented reality is now an everyday accessible experience that adds a new layer of perception and supplements the real environment. An example is the Amazon store, where you can place 3D objects in the real world to make a purchase decision. And all you need is a mobile device, such as a smartphone or a tablet. There are even more ways AR can boost the bottom line in business.
AR is a quick, effective way to compare old and new designs throughout various stages of the development process. When 3D designs are superimposed on the physical world, AR glasses help focus on a better understanding of what works and what needs more development for further improvement.
Being able to see cutting-edge technology with a new product is an experience that leaves a strong impression on future clients. Using AR glasses delivers authentic experiences and impresses customers three times more than typical marketing tactics.
Better Conversion Rates
Amazon is an example of how consumers who come into contact with AR can improve a business’ conversion rate. According to Vertebrae’s data, retailer businesses using AR are enjoying a 19% spike in customer engagement. The customer conversion rate increases by 90% for customers engaging with AR versus those that don’t.
Students love learning using AR rather than boring old textbooks in today’s technology environment. Visualization is critical in learning, and AR helps students understand abstract concepts and retain more information. Besides, AR makes learning an overall exciting experience.
AR advances continue to demonstrate their value in healthcare by providing essential visualization to surgical procedures. AR offers better, well-rounded treatment consultations while connecting medical professionals from all over the world.
We can help your business step into the world of AR’s emerging technology. Contact us for details at 502.907.6593 to learn more.