Prescriptive analytics is about using data and analytics to improve decisions and consequently, the effectiveness of actions. After all, analytics should lead to more informed decisions and successful measures. So, given known parameters from predictive analytics, Prescriptive Analytics help businesses find the best course of action for a given situation.
Month: September 2019
Mobile apps can do so much more than appeal to your current and potential customers. Through their convenience, they can increase engagement, offer sales on-the-go, and capture data that not only increases sales but offers knowledge on how to test new ideas. The opportunities they offer a business can save time and money, so here are five reasons why you should develop a mobile application.